
Crewel Hand Embroidery
Making the Map
(Naqash)
Exemplifying artistry and accuracy, our master draughtsman or Naqash weaves intricate stories onto trace paper, allowing the embroiderer to flawlessly transform the drawings later into mesmerizing works of hand embroidered crewel art.


Printing the Map
(chaap)
Delicate pinpricks trace the motifs crafted by the Naqash. Through these pinprick holes, an organic, removable dye is applied to imprint the design onto the fabric's surface. These delicate lines become the guiding framework for the embroiderer, who later transforms the printed pattern into a vibrant masterpiece, breathing life into the crewel fabric with each chain stitch.
Hand Dyeing the Yarn
(Rangbast)
Guided by the Rangbast, or color palette, the Rangrez (dyer) meticulously calculates the precise quantity of yarn in grams required for each color. These carefully dyed yarns form the foundation of every crewel piece created by Jos and Fine, bringing its designs to life with vibrant hues.


Hand Embroidery
(Gabbeh Kaem)
Exhibiting unmatched artistry, our master hand embroiderers meticulously create exquisitely finished crewel pieces, ranging from rugs to cushion covers to wall hangings, with a chain stitch quality reminiscent of the craft's golden era, a rarity in today's times.
The Final Finish
(Astar Lagavun)
Once the embroidery is complete, the piece is carefully washed to remove any dust and the design imprint. Finally, a canvas backing is meticulously stitched onto the piece, a process known as Astar Lagavun. This step provides the final shape and adds a firm backing, giving the carpet or wall hanging its robust structure and enduring elegance.

